Digital Program to Date Has Connected over 1,800 Veterans with
High-Quality Jobs
SANTA MONICA, Calif.--(BUSINESS WIRE)--
Activision Blizzard (Nasdaq: ATVI) today announced an expansion of its
in-game program that supports the Call of Duty Endowment's nationwide
effort to help veterans find high-quality careers. Available through Call
of Duty®: Black Ops III, the Call of Duty™ Endowment (C.O.D.E.)
Valor Calling Card Set is a pack of three exclusive, animated calling
cards each depicting epic scenes from military action across the sea,
air and land, honoring those who have served in the armed forces.
Designed by Treyarch, the C.O.D.E. Valor Calling Card Set is on sale for
a suggested retail price of $3.99 and all gross proceeds received by
Activision will be donated to the Endowment, which will use all funds to
help veterans secure quality careers after their military service.
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The Call of Duty™ Endowment (C.O.D.E.) Valor Calling Card Set, available through Call of Duty®: Black Ops III (Graphic: Business Wire)
The Endowment is a non-profit, public benefit corporation founded in
2009 by Activision Blizzard CEO Bobby Kotick. With a mission to identify
and fund the best and most effective employment-focused veteran-serving
organizations, the Endowment has funded nearly 23,000 job placements to
date, at an average cost-per-placement of less than $600 and with a
six-month retention rate of 89 percent.
"To date, the Call of Duty community has contributed over $1 million to
our efforts to help veterans through the in-game program," said the
Endowment's Executive Director Dan Goldenberg. "With this funding, our
grantees will place over 1,800 veterans into high quality jobs. Through
this campaign alone, the Call of Duty community has essentially put an
entire brigade back to work, which is tremendous."
Goldenberg added, "Sony and Microsoft have been indispensable partners
in this effort, as the in-game program would not be possible without
their generosity. We are grateful for their continued support."
"Treyarch strongly supports the Call of Duty Endowment's mission," said
Treyarch Studio Head, Mark Lamia. "The Calling Card program allows the Call
of Duty: Black Ops III community the opportunity to easily
contribute and make a meaningful impact to this worthy cause."
About Activision Blizzard
Activision Blizzard, Inc., a member of the S&P 500, is the world's most
successful standalone interactive entertainment company. We delight over
500 million monthly active users around the world through franchises
including Activision's Call of Duty®, Destiny and Skylanders®,
Blizzard Entertainment'sWorld of Warcraft®, StarCraft®, Diablo®
and Hearthstone®: Heroes of Warcraft™, and King's Candy Crush®, Pet
Rescue® and Farm Heroes®. The company is one of the
Fortune "100 Best Companies To Work For®." Headquartered in Santa
Monica, California, Activision Blizzard has operations throughout the
world, and its games are played in 196 countries. More information
about Activision Blizzard and its products can be found on the company's
website, www.activisionblizzard.com.
About the Call of Duty Endowment
The Call of Duty Endowment is a non-profit, public benefit corporation
co-founded by Bobby Kotick, CEO of Activision Blizzard. The Endowment
helps veterans find high quality careers by supporting groups that
prepare them for the job market and by raising awareness of the value
vets bring to the workplace. For more information about the Call of Duty
Endowment, please visit www.callofdutyendowment.org.
ACTIVISION, CALL OF DUTY, CALL OF DUTY BLACK OPS, and stylized roman
numeral III are trademarks of Activision Publishing, Inc. All other
trademarks and trade names are the properties of their respective owners.
View source version on businesswire.com: http://www.businesswire.com/news/home/20160527005745/en/
Rubenstein Communications
Joy Phillips, 212.843.8096
jphillips@Rubenstein.com
Source: Activision Blizzard, Inc.
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