Winterfest Lob-Star Skylander, Latest Eon's Elite Whirlwind and New
Merchandise Now Available
Eruptor Balloon Flies in the Macy's Thanksgiving Day Parade® Lineup
for First Time in Franchise History
SANTA MONICA, Calif.--(BUSINESS WIRE)--
It's officially the holiday season in the world of Skylands!
To celebrate, Activision Publishing, Inc., a wholly owned subsidiary of
Activision Blizzard, Inc. (NASDAQ: ATVI),
is spreading cheer by debuting a special holiday Skylanders® Trap
Team character, Winterfest Lob-Star, on December 7 to Portal
Masters in North America. Also, Skylanders® players in
North America can get their hands on the fourth Eon's Elite character,
Whirlwind, another fan-favorite character that made her debut in Skylanders®
Spyro's Adventure. Winterfest Lob-Star and Eon's Elite Whirlwind are
examples of a variety of Skylanders-themed holiday offerings
perfect for Skylanders fans looking for the best
stocking stuffers this gift giving season.
Skylanders® Trap Team Eon's Elite premium toy line debuts fourth character, fan-favorite Whirlwind, hitting store shelves December 6 (Photo: Business Wire)
On Thanksgiving Day, Skylanders fans can look to the skies as
Eruptor makes his first flight in the Macy's Thanksgiving Day Parade!
Eruptor will join the prestigious ranks of balloons soaring above the
streets of New York City for the landmark cultural holiday event. Portal
Masters can check out behind-the-scenes footage of Eruptor prepping for
the parade on the Skylanders YouTube channel, SkylandersGame.
Lastly, Skylanders merchandise from Activision's network of
licensing partners offers something for everyone this holiday season,
including:
-
FunPlay HideAway Play Sets - This holiday, the popular FunPlay
HideAway play sets from PowerA, which enable fans to store and play
with their favorite toys, now includes Dr. Krankcase's Lair. A range
of FunPlay HideAway sets are available at retailers nationwide for a
suggested retail price of $9.99-$99.99.
-
Construction Sets - Fans can look forward to Skylanders-themed
construction sets from MEGA Brands, which let players build and battle
in their favorite levels from the Skylanders franchise. The
all-new Cut Throat Carnival construction set will be available for a
suggested retail price of $19.99 at Toys"R"Us, WalMart and Amazon.
-
Micro Comic Fun Packs - Skylanders Micro Comic Fun Packs
from IDW Publishing feature three distinctive Legendary storylines and
three exclusively-designed Legendary Traps that can be used to capture
the most notorious villains in Skylanders Trap Team. The
Legendary Skylanders Micro Comic Fun Packs and Trap are
available exclusively at Toys"R"Us for a suggested retail price of
$9.99. Additional Micro Comic Fun Packs are available at Gamestop and
Amazon for a suggested retail price of $4.99.
-
A-Z Box Set - The Skylanders A-Z box set from Penguin
includes two never-before-published books: the full-color, 192-page A
to Z of Skylands, and Pick Your Portal: The Trouble with Doubles. A
sheet of stickers and a build-your-own Skylander paper model are also
included. The Skylanders A-Z box set is available at retailers
nationwide for a suggested retail price of $16.99.
Skylanders Trap Team is playable with more than 175 unique
toys from all previous games, and every character is able to defeat and
trap villains using Traptanium™ Traps,
providing fans more ways to enjoy their collections. The game is
available on the following platforms: Nintendo's Wii™ system and
Nintendo's Wii U™ system; a variety of iPads®,
Kindle Fire and Android tablets; Xbox One and Xbox 360 games and
entertainment systems from Microsoft; PlayStation® 3
and PlayStation® 4 computer entertainment systems from
Sony; all for the suggested retail price of $74.99. A different
adventure is also available on the Nintendo 3DS™
hand-held system for the suggested retail price of $64.99.
About the Skylanders® Franchise
The award-winning, $2 billionSkylanders videogame
franchise debuted in 2011 with Skylanders® Spyro's Adventure,
which featured the Toys-to-LifeTM interactive
figures, portal, and accessories and firmly established the play pattern
that seamlessly bridges the physical and virtual worlds across multiple
platforms. In October 2012, Skylanders®
Giants expanded the gameplay experience with its mega-sized
Giant Skylanders and LightCore® characters.
Skylanders® SWAP Force™
launched in October 2013 and introduced an all-new play
pattern - swapability. Skylanders was the top selling
kids' videogame franchise of 2013¹ worldwide and is
now one of the top 20 videogame franchises of all time².
Skylanders® Trap Team
reverses the magic of its signature play experience --
incredibly letting kids pull characters out of the digital world into
the physical world. For more information, please visit: www.skylanders.com
and Activision.com/presscenter.
About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing, Inc.
is a leading global producer and publisher of interactive entertainment.
Activision maintains operations throughout the world. More information
about Activision and its products can be found on the company's website, www.activision.com.
Cautionary Note Regarding Forward-looking
Statements: Information in this press release that involves
Activision Publishing's expectations, plans, intentions or strategies
regarding the future, including release dates for Winterfest Lob-Star
and Eon's Elite Whirlwind, and the Macy's Thanksgiving Day Parade, are
forward-looking statements that are not facts and involve a number of
risks and uncertainties. Factors that could cause Activision
Publishing's actual future results to differ materially from those
expressed in the forward-looking statements set forth in this release
include unanticipated product delays and other factors identified in the
risk factors sections of Activision Blizzard's most recent annual report
on Form 10-K and any subsequent quarterly reports on Form 10-Q. The
forward-looking statements in this release are based upon information
available to Activision Publishing and Activision Blizzard as of the
date of this release, and neither Activision Publishing nor Activision
Blizzard assumes any obligation to update any such forward-looking
statements. Forward-looking statements believed to be true when made may
ultimately prove to be incorrect. These statements are not guarantees of
the future performance of Activision Publishing or Activision Blizzard
and are subject to risks, uncertainties and other factors, some of which
are beyond its control and may cause actual results to differ materially
from current expectations.
© 2014 Activision Publishing, Inc., SKYLANDERS, SKYLANDERS TRAP TEAM,
SKYLANDERS SPYRO'S ADVENTURE, SKYLANDERS GIANTS, SKYLANDERS SWAP FORCE,
TRAPTANIUM, TRAPTANIUM PORTAL, LIGHTCORE, TOYS TO LIFE, and ACTIVISION
are trademarks of Activision Publishing, Inc.
1 According to The NPD Group, GfK Chart-Track and Activision
Blizzard internal estimates, including toys and accessories.
2 According to The NPD Group, GfK Chart-Track and Activision
Blizzard internal estimates, including toys and accessories. All time
since NPD and GfK Chart-track began recording data.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20141124005169/en/
PMK•BNC
Michele Wyman, 310-854-3264
michele.wyman@pmkbnc.com
or
Activision
Publishing, Inc.
Dior Brown, 424-744-5864
dior.brown@activision.com
Source: Activision Publishing, Inc.
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