Activision's Shrek the Third(TM) Video Game Ships to Retail
SANTA MONICA, Calif., May 14, 2007 (BUSINESS WIRE) -- The wait is Ogre with the announcement that the Shrek(R) the Third(TM) video game from Activision, Inc. (Nasdaq:ATVI) has shipped to retail stores nationwide. The fate of Far Far Away is in gamer's hands as they assume the role of their favorite characters from the film - Shrek(R), Donkey, Fiona, Puss-in-Boots, Artie and Sleeping Beauty - and embark on an all-new adventure to save the land from the clutches of the evil Prince Charming. The Shrek the Third video game is based on DreamWorks Animation's highly anticipated feature film, which opens on May 18.
"Activision's Shrek the Third game captures the film's signature humor as it takes gamers on a grand journey featuring original characters and storylines created exclusively for the game," said Kim Salzer, Vice President of Global Brand Management, Activision Publishing. "Players will enjoy hours of fun and engaging gameplay as they travel through the Shrek universe in 20 action-filled levels and encounter a cast of twisted fairy tale characters such as Pinocchio, Prince Charming and a dim-witted Cyclops."
Shrek the Third the video game takes players on an epic journey through magical worlds while mastering each character's special moves and abilities, battling villains, gathering collectibles and joining friends to complete challenging mini-games in either single-player or two-player multiplayer modes. The game also introduces two new playable characters from the movie - Fiona's rebellious cousin Artie and her fellow fairy tale princess Sleeping Beauty.
The Nintendo DS(TM) and Game Boy(R) Advance versions of the Shrek the Third video game offer players unique gameplay experiences. The Nintendo DS version is the first DS game to offer wireless cooperative multiplayer gameplay through all levels. Told from Donkey's point of view, the Nintendo DS game allows players to assume the roles of Shrek, Puss-in-Boots and newcomer Artie, and journey beyond Far Far Away with the help of Merlin's magic wand. Shrek and friends must work together to solve puzzles and defeat enemies while overcoming a band of Prince Charming's henchmen.
The Game Boy Advance version closely follows the storyline of the movie as the characters complete great quests that end with them saving Far Far Away from the villainous Prince Charming.
Additionally, the game features a bonus sneak peek at Bee Movie Game, based on the upcoming animated feature from DreamWorks Animation which releases in November 2007.
The Shrek the Third video game is available now for the Xbox 360(TM) video game system from Microsoft and the Wii(TM) for a suggested retail price of $49.99, the PlayStation(R)2 computer entertainment system for the suggested retail price of $39.99, the Game Boy Advance and Nintendo DS for a suggested retail price of $29.99 and the PC version for a suggested retail price of $19.99. The PSP(R) (PlayStation(R) Portable) system version will be available in early June for a suggested retail price of $39.99. The console, PSP system and PC games have been rated "E10+" ("Everyone 10 and older" - cartoon violence, crude humor), the Nintendo DS has been rated "E" ("Everyone" - cartoon violence, comic mischief) and the Game Boy Advance has been rated "E" ("Everyone" - cartoon violence) by the ESRB.
Shrek the Third video press kit footage is available at www.thenewsmarket.com/activision where media can preview and request broadcast-standard video digitally or by tape at no cost.
About Activision, Inc.
Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted net revenues of $1.47 billion for the fiscal year ended March 31, 2006.
Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Italy, Japan, Australia, Scandinavia, Spain, the Netherlands and South Korea. More information about Activision and its products can be found on the company's World Wide Web site, which is located at www.activision.com.
Shrek is a registered trademark of DreamWorks Animation L.L.C. Shrek the Third (TM) & (C) 2007 DreamWorks Animation L.L.C. Game (C) 2007 Activision Publishing, Inc. All rights reserved. Activision is a registered trademark of Activision Publishing, Inc. All rights reserved. The ratings icon is a registered trademark of the Entertainment Software Association. All other trademarks and trade names are the properties of their respective owners.
Cautionary Notes Regarding Forward-Looking Statements: The statements made in this press release that are not historical facts are "forward-looking statements." These forward-looking statements are based on current expectations and assumptions that are subject to risks and uncertainties. The company cautions readers of this press release that a number of important factors could cause Activision's actual future results to differ materially from those expressed in any such forward-looking statements. Such factors include, without limitation, the findings of the special sub-committee, the effect of the special sub-committee's review and conclusions on, and other developments in, the informal inquiry opened by the SEC in July 2006 and the derivative litigation filed in July 2006 against certain current and former directors and officers of the company, the possibility that additional claims and proceedings will be commenced, including additional stockholder litigation, employee litigation, and additional actions by the SEC and/or other regulatory agencies, and direct and indirect expenses and diversion of management time resulting from or relating to the special sub-committee review and related regulatory proceedings and litigation, the company's ability to timely file required reports with the SEC, and the possibility that the company will be subject to delisting from The Nasdaq Stock Market due to its inability to timely file periodic reports under the Securities Exchange Act of 1934 or failure to satisfy other requirements for continued listing. Other factors that could cause Activision's actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, without limitation, other litigation (unrelated to stock option granting practices), sales of the company's titles, shifts consumer spending trends, the seasonal and cyclical nature of the interactive game market, the company's ability to predict consumer preferences among competing hardware platforms (including next-generation hardware), declines in software pricing, product returns and price protection, product delays, retail acceptance of the company's products, adoption rate of new hardware and related software, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, maintenance of relationships with key personnel, vendors and third-party developers, international economic and political conditions, natural disasters, integration of recently acquired subsidiaries, and identification of suitable future acquisition opportunities. These important factors and other factors that potentially could cause actual future results to differ materially from current expectations are described in our filings with the SEC, including the company's most recent annual report on Form 10-K, quarterly report on Form 10-Q and current reports on Form 8-K. Readers of this press release are referred to such filings. The forward-looking statements in this press release are based upon information available to the company as of the date of the release, and the company assumes no obligations to update any such forward-looking statement. The company may change its intention, belief or expectation, at any time and without notice, based upon any changes in the enumerated factors or in the company's assumptions, or otherwise, and forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of future performance and are subject to risks, uncertainties and other factors, some of which are beyond the company's control and may cause our actual results to differ materially from our current expectations.
SOURCE: Activision, Inc.
Activision, Inc. Lindsay Morio Publicist, Activision Games 310-255-2609 lmorio@activision.com
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