Press Release Details

LOS ANGELES, March 8, 2007 /PRNewswire via COMTEX News Network/ -- Celebrities from the music, film, art and sports worlds will use their creative talents to design and personalize Guitar Hero II(TM) video game controllers for Rock, Paint, Bid -- an online auction by Activision, Inc. and Red Bull Energy Drink to be held April 3rd-13th benefiting MusiCares(R). The pieces will be on public display March 9-18 at Hi-Lo in Austin, Texas, where a surprise performance by a legendary guitarist will also mark the event.

"We are proud to be working with such an amazing list of artists and sports figures in support of this important foundation," said Tim Riley, Worldwide Executive of Music at Activision. "MusiCares provides a much-needed safety net of critical assistance for musicians in times of need. We hope our event is extremely successful and will make a real difference in the lives of people who need it the most."

    List of Artists includes:
    Armor for Sleep                               Mister Cartoon
    Buckcherry                                    Mototek-Ducati
    Danny Masterson                               My Chemical Romance
    Dashboard Confessional                        New Era Cap
    Designer Missy Broome                         Nickelback
    The Films                                     Paul Frank Industries
    Hot Hot Heat                                  Quiksilver
    Jack Black and Kyle Gass (Tenacious-D)        The Rocket Summer
    Jack's Mannequin                              The Spill Canvas
    John Lacroix                                  Suicide Girls
    Kelly Slater                                  SURESHOT
    Martin Bros. Bikes                            Tony Hawk
    Meg & Dia                                     Will Rhoten-Decade Clothing
    Metalocalypse


    About MusiCares

Established in 1989 by The Recording Academy(R), MusiCares provides a safety net of critical assistance for music people in times of need. MusiCares' services and resources cover a wide range of financial, medical and personal emergencies, and each case is treated with integrity and confidentiality. MusiCares also focuses the resources and attention of the music industry on human service issues that directly impact the health and welfare of the music community. For more information, please visit www.musicares.com.

About Activision

Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted net revenues of $1.47 billion for the fiscal year ended March 31, 2006. Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Italy, Japan, Australia, Scandinavia, Spain, the Netherlands and South Korea. More information about Activision and its products can be found on the company's World Wide Web site, which is located at www.activision.com.

Guitar Hero II (C) 2007 RedOctane, Inc. Guitar Hero is a trademark and RedOctane is a registered trademark of RedOctane, Inc. and Activision is a registered trademark of Activision Publishing, Inc. All rights reserved. All other trademarks and trade names are the properties of their respective owners.

SOURCE Activision, Inc.; Red Bull

Bryan Lam of RedOctane, Inc., +1-408-481-9121 ext. 143, blam@redoctane.com; or
Chrystina Woody of Bender/Helper Impact, +1-310-694-3149,
Chrystina_Woody@bhimpact.com; or Christina Cassidy of MusiCares, +1-310-392-3777,
Christina.Cassidy@grammy.com

http://www.activision.com

Copyright (C) 2007 PR Newswire. All rights reserved

News Provided by COMTEX