Press Release Details

Santa Monica, CA - April 9, 2003 - It is the kid version of the American dream and after a month-long nationwide casting call search Activision, Inc. (Nasdaq: ATVI) has cast the "Extreme Skate Crew" - 10 lucky kids who will become a part of the company's upcoming Disney's Extreme Skate Adventure™ skateboarding game. The next phase of this unique casting search begins today through April 30 as consumers nationwide can log on to www.extremeskateadventure.com to view the "Extreme Skate Crew" and choose one boy and one girl from the group who will become Disney's Extreme Skate Adventure's "Super Stars" with starring roles and special prizes.

"We were looking for kids who have enthusiasm and charisma," said Lisa Gaudio, vice president of global brand management, kids and licensed properties, Activision, Inc. "An energetic personality and special features, such as a friendly smile and a unique sense of style, really caught our eye. We're extremely excited about this, especially because the concept is very appealing to our gamers who enjoy customizing their entertainment."

Each of the 10-member team, known as the "Extreme Skate Crew", will have his or her likeness animated as a playable character. The "Extreme Skate Crew" is Andrew Dolberg, 6, from Cardiff, CA; Hayden Ferris, 11, from Denver, CO; Lauren Filicia, 9, from Rancho Santa Fe, CA; Ryan Fullerton Holleran, 8, from San Diego, CA; Jonathon Gallagher, 14, from Arvada, CO; Miles McConnell, 14, from Aurora, CO; Sam Rosenberg, 12, from Mt. Laurel, NJ; Mallie Ann Torres, 10, from Pedricktown, NJ; Rachel Testa, 12, from Campo, CA; and Matthew Weber, 14, San Diego, CA. The "Extreme Skate Crew" was chosen from among hundreds of kids between the ages of six and 14 years old, who either mailed in their entry or tried out at a live event held at three skate parks across the country in March. The final cast was chosen for their energy and enthusiasm rather than their "professional" skateboard moves.

The two "Super Stars", who are chosen by their peers, will become the featured members of the "Extreme Skate Crew" and will appear on The Skate Stage at the beginning of the game alongside the Disney and Walt Disney Pictures' presentation of Pixar Animation Studios' characters, Buzz and Woody from "Toy Story 2". The two stars will also have their names and stats on display. The lucky boy and girl will receive celebrity treatment and will be flown to Los Angeles in May to be introduced at the video game industry's annual tradeshow, the Electronic Entertainment Expo (E3) and will receive other prizes.

The other members of the "Extreme Skate Crew" can be accessed by choosing one of the "Super Stars" and from there players can decide to play as a specific member of the "Extreme Skate Crew" or they can go to the Create-A-Skater feature in the game where they can customize their own skater with everything from different clothes, hair color and styles (such as Mohawks, to shoes, helmets and boards. The entire crew, and any Create-A-Skater creation, will be able to skate throughout the game and be magically transported into the various Disney and Walt Disney Pictures' presentation of Pixar Animation Studios' worlds as well as through a real world locale.

Disney's Extreme Skate Adventure™ is the only game that allows players to test their skateboarding skills in the large and imaginative worlds of Walt Disney Pictures' presentation of Pixar Animation Studios' "Toy Story 2", "Disney's Tarzan™" and "Disney's The Lion King". Using cutting-edge technology from Activision's Tony Hawk's Pro Skater™ 4 game engine, Disney's Extreme Skate Adventure for the PlayStationێ computer entertainment system, the Xbox™ video game system from Microsoft, Nintendo GameCube™ and Game Boy® Advance lets players perform fun and unique skating tricks as their favorite characters, "Extreme Skate Crew" member or unique Create-A-Skater. Along the way, players can skate using bamboo rafts, frying pans and other non-traditional boards and solve puzzles as they go. Disney's Extreme Skate Adventure will be available late summer and has not yet been rated by the ESRB.

About Disney Interactive

Disney Interactive is the award-winning children's publishing label of Buena Vista Games, Inc. The label is committed to producing quality children's and family-oriented interactive video games and CD-ROMS. Buena Vista Games, Inc. is the interactive entertainment arm of The Walt Disney Company's Consumer Products business unit. For more information on Disney Interactive's products, visit www.disneyinteractive.com

About Pixar

Pixar Animation Studios (Nasdaq: PIXR, http://www.pixar.com) combines creative and technical artistry to create original stories in the medium of computer animation. Pixar has created four of the most successful and beloved animation films of all time: Academy Award-winning "Toy Story" (1995); "A Bug's Life" (1998); Golden Globe-winner "Toy Story 2" (1999); and, the Academy Award-winning "Monsters, Inc." (2001). Pixar's four films have earned more than $1.7 billion at the worldwide box office to date. The Northern California studios' next three film releases are "Finding Nemo" (May 30, 2003), "The Incredibles" (holiday 2004) and "Cars" (holiday 2005). Pixar Animation Studios films are released by Walt Disney Pictures.

About Activision, Inc.

Headquartered in Santa Monica, California, Activision Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted revenues of $786 million for the fiscal year ended March 31, 2002. Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Japan, Australia, Scandinavia and the Netherlands. More information about Activision and its products can be found on the company's World Wide Web site, which is located at www.activision.com.

The statements contained in this release that are not historical facts are "forward-looking statements". The Company cautions readers of this press release that a number of important factors could cause Activision's actual future results to differ materially from those expressed in any such forward-looking statements. These important factors, and other factors that could affect Activision, are described in Activision's Annual Report on Form 10-K for the fiscal year ended March 31, 2002, which was filed with the United States Securities and Exchange Commission. Readers of this press release are referred to such filings.

Disney/Pixar's Toy Story 2: Toy Story elements © Disney. Toy Story 2 elements © Disney/Pixar. Disney's The Lion King: © Disney. Disney's Tarzan™: Copyright © 2003 Edgar Rice Burroughs, Inc. and Disney Enterprises, Inc. All Rights Reserved. Tarzan™ Owned by Edgar Rice Burroughs, Inc. and Used by Permission.